The New Centris MarketView

Centris MarketView consists of the integration of a number of databases used to model and project household behaviors. Centris models are unique in that they incorporate local information into the modeling process as well as external constraints to yield comprehensive, consistent and accurate estimates of household demand for communication, video and data services and the demand for household electronics and systems.

The Centris MarketView has been re designed to help you understand your market better. Learn more about how the market is reacting to different technologies in the area of communication and Entertainment.

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Product Tour

Get started by learning how Centris MarketView helps you to analyze and understand your market better. See how the state of the art tool helps you to look at your market behavior.


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New Centris Features

  • Monitor the growth and profile the customers of new technologies such as DBS, web appliances, DVD, etc.
  • Track cannibalization of various delivery modes, in terms of hardware and content
  • Segment households by content consumption relative to mix, usage and availability
  • Identify seasonality of purchase and activity while evaluating the impact of other factors such as marketing campaigns, individual title releases and competitive offerings

News & Announcements

We have devoted a tremendous amount of effort into making Centris MarketView intuitive and easy to use. The difficult part is always providing information in a fashion that would make sense to the end consumer and would help the consumer in driving action. If you have any feed back on how we could improve and better help you please send your comments to info@centris.com.